Colour Saver Technology for up to 70% less colour fade. Braun Colour Saver technology identifies and chooses the perfect temperature for your personal type of hair. Be it thick, normal or thin, coloured or not - style with confidence that your colour will enjoy up to 70% less fading than with conventional straighteners. For more richness, vibrancy and healthy shine. IONTEC to boost shine and combats frizz. With every stroke, millions of active ions combat the static that can occur with conventional straighteners. It aligns hair better and smoothes the surface for less frizz and visibly more shine. Your personal hair type gets a personal temperature. If your hair is thick, normal or thin, coloured or not: simply select via display, and the personalized temperature control of the Satin Hair 7 Colour straightener chooses the ideal temperature. Floating plate Makes styling faster and results more even. 100% ceramic Nanoglide plates Glides 3x better for faster styling and less damage. Temperature boost button For precise styling of difficult hair. Cool tip For safe handling and easy styling. Great for waves and curls.