Matte is mood! Our liquid-to-matte formula is the lip color that's on everybody's lips. Our Amore Matte Lip Creme has a revolutionary, super-saturated formula that dries to a soft, glamorous finish to give you fuller-looking lips. Its double-sided, flexible plush applicator hugs the contours of your lips, working to lock in bold, opaque color. Our soft matte lip cream is non-sticky, smooth and perfect for fearless, all-night wear. Talk about a cream dream. Available in 24 captivating shades, this matte lip cream is the ultimate transfer resistant kiss-me-matte. , , How To Use: Apply our soft matte lip cream to your lips using the included flexible plush applicator. Begin at your Cupid's Bow and apply along the upper lip from the center to the outer edge. Extend to the corners of the mouth and then apply to lower lip. Gently press lips together to smooth and seal in color.