Label.m Brightening Blonde Shampoo gradually lightens and brightens while gently cleansing and nourishing hair to prevent dryness, tangling and breakage. Perfect choice for all shades of blonde, natural and chemically treated. Apply to wet hair and massage into a thick lather. Rinse and repeat if necessary. For best results to enhance your blonde tones condition withlabel.m Brightening Blonde Conditioner.